Every year Okta processes thousands and thousands of SaaS logons through its authentication system. It kindly aggregates that information to seek out the preferred apps and publishes an annual report. This 12 months it discovered that the preferred software by far was Microsoft Workplace 365.
It’s price noting that whereas app utilization reputation diverse by area, Workplace 365 was primary with a bullet throughout the board, whether or not globally or when the report broke it down by geographic space. That wasn’t true of every other product on this report, so Workplace 365 has intensive utilization internationally (at the very least amongst firms that use Okta).
However as with every little thing cloud, it’s not a easy matter to say that as a result of plenty of individuals signed onto Workplace 365, Microsoft is the clear winner in a broader sense. In actuality, the cloud is a fancy market, and simply because individuals use one software doesn’t preclude them from utilizing instruments that compete instantly with it.
As a working example, take into account that the report discovered that 36% of Microsoft 365 prospects had been additionally utilizing Google Workspace (previously generally known as G Suite), which gives an identical set of workplace productiveness instruments. Additional, Okta discovered that 42% of Workplace 365 prospects had been utilizing Zoom and 32% had been utilizing Slack.
That is fairly outstanding when you think about that Workplace 365 bundles Groups with comparable performance without cost. What’s extra, so does Google with Google Hangouts, so individuals use the software they need when they need, and typically it appears they use competing variations of the identical software. The report additionally discovered that of these Workplace 365 customers, 44% are utilizing Salesforce, 41% AWS, 15% Smartsheet and 14% Tableau (which is owned by Salesforce). Microsoft has merchandise in all these classes.
Microsoft is clearly a giant firm with plenty of merchandise, however the report blows a gap in the concept as a result of individuals like Workplace 365, they will be huge followers of different Microsoft merchandise, or that they will rely on any form of model loyalty throughout the vary of merchandise and even exclusivity inside the similar product class.
All of this, and far of the opposite information on this report makes tremendously fascinating studying so far as it goes. It’s not a definitive window on the state of SaaS. It’s a definitive studying on the state of Okta prospects’ use of SaaS, on the Okta Integration Community (OIN), some extent the corporate readily acknowledges within the report’s methodology part.
“As you learn this report, remember the fact that this information is consultant of Okta’s prospects, the purposes and integrations we hook up with by the OIN, and the methods during which customers entry these instruments by our service,” the report said.
However it’s a method to take a look at the state of SaaS benefiting from the 9400 Okta prospects utilizing the community and the 6500 integrations to the world’s hottest SaaS instruments. That provides the corporate a novel view into the world of SaaS. What you may conclude is that the cloud is difficult, and it’s not a zero sum sport by any means. In actual fact, being a winner in a single space isn’t a assure of successful throughout the board.