Within the 2010s, pc big Dell did a lot to repair its sinking reputation. Its founder raised $25bn to return it to non-public possession, it up to date its model and requirements, and made waves with its good-looking XPS laptops. However the outdated days are again, by the seems to be of it. John Walsh, AKA Eyepatch Wolf, condensed in your horror and amusement his experience buying a superficially high-end junker from the company, which was evasive when he tried to get buyer assist—not less than till the cellphone brokers realized they might upsell him on inappropriate and costly proprietary peripherals and adapters to improve him out of bother.
The lengthy twitter thread has every part unhealthy about ordering customized PCs: crummy workstations with inappropriate corners lower, repairmen who skip their appointments, mercilessly enforced return home windows, and detached customer support designed to get you to hold up and fuck off.
Solely when Dell’s public relations workforce notices Walsh’s rising thread on Twitter—and the million-plus dimension of his YouTube subscribership—does magic occur. It takes the type of a cold-call from PR that sounds extra like being interviewed by the FBI than customer support, and, lastly, a proposal of credit score for the field of lemons.