GoFundMe, now 10, had a historic 12 months of charitable giving

GoFundMe, now 10, had a historic year of charitable giving


2020 has been fairly the tumultuous 12 months, from the COVID-19 pandemic to an unprecedented wildfire and hurricane season and the reckoning for racial justice.

However folks from world wide stepped as much as donate to these in want — contributing to some historic records for the fundraising platform GoFundMe, now in its tenth 12 months. 

Two days after the police killing of George Floyd on Could 25, Floyd’s brother, Philonise Floyd, began a memorial fund to offer for prices together with holding a funeral for Floyd, burying him, and offering psychological and grief counseling for Floyd’s household. Donations poured in, leading to a complete of greater than $14 million raised.

The Official George Floyd Memorial Fund acquired extra donations than every other fundraiser ever in GoFundMe’s historical past. Greater than 500,000 donors contributed. 

Fundraisers to handle racial injustice did not cease with Floyd. Donors on GoFundMe raised $6.7 million (and counting) for Breonna Taylor’s household after the 26-year-old Black girl was fatally shot by Louisville police officers in March. This pushed the Justice for Breonna Taylor fund into the highest 5 greatest GoFundMe fundraisers of 2020. Greater than 200,000 donors gave, making it the second-largest fundraiser in 2020 based mostly on variety of donations, after the George Floyd memorial fund. You’ll be able to nonetheless donate to Breonna Taylor’s household here.

Microgiving made its mark on justice and equality fundraisers, with folks mostly giving $20 apiece to those causes, in accordance with a GoFundMe spokesperson. 

On June 2, as protesters towards Floyd’s loss of life gathered in Minneapolis the place he died, extra donations than ever have been made on GoFundMe. Folks gave to George Floyd’s household and associated causes, together with protesters against racial injustice in need of legal support and supplies and organizations that fight racism, such because the NAACP.

“GoFundMe has all the time been a spot the place folks can flip to once they face rapid want — historically, this has been most typical for medical, memorial, and emergency bills,” stated the GoFundMe spokesperson. “This 12 months, we noticed folks flip to GoFundMe for a a lot wider vary of causes than ever earlier than. For instance, in response to the motion for racial equality, we noticed an inflow of fundraisers began for peaceable protests, assist for the victims and households of injustice…” 

Meals insecurity additionally triggered folks to open up their wallets generously.

Donors from 77 nations gave over $44 million to assist feed food-insecure folks in America, already dealing with a disaster earlier than the pandemic, with about 35 million people affected, in accordance with the hunger-relief group Feeding America. That is the biggest GoFundMe by way of funds raised. The final time a GoFundMe even got here near that quantity was in 2017 with the Time’s Up Legal Defense Fund, which raised $24.2 million to attach individuals who expertise “sexual harassment, abuse, or associated retaliation within the office” with authorized or public relations assist, in accordance with its GoFundMe web page.

Meals insecurity will proceed to be an issue in America even after the pandemic is lengthy over. If you wish to donate to the fund, you are able to do so here.   

Frontline employees have been additionally high of thoughts for GoFundMe customers in 2020, particularly given the dearth of private protecting gear in healthcare facilities, which put healthcare workers, their patients, and their communities at greater risk of catching the virus. Donors gave over $8.2 million to the Frontline Responders Fund, which funded the transport of 47 million models of private protecting gear and aid provides to healthcare employees. Whereas donors have chipped in lots already, the fund has a $10 million objective. Contemplate donating here

Native People have been additionally hit arduous by the coronavirus pandemic. They’re about thrice extra more likely to be hospitalized because of the virus than non-Hispanic white folks, according to the CDC. Donors have given virtually $7 million on GoFundMe to Navajo and Hopi households to offer purchases or reimbursements of meals, medical gadgets, water, PPE, and different important gadgets, in accordance with the fund’s . You’ll be able to nonetheless donate here to assist the fund attain its $13 million objective. 

Whereas folks have been probably strapped for money given widespread job losses precipitated by the pandemic, they nonetheless gave, even when in smaller quantities. Almost 70 p.c of all donations in 2020 have been lower than $50. 

And in comparison with 2019, when donations totaled 120 million, GoFundMe introduced in over 150 million donations amid an financial disaster. This 12 months, the fast-growing classes globally have been enterprise and neighborhood. 

“All through the hardships of 2020, we have seen a unprecedented outpouring of generosity from a worldwide neighborhood that’s united by a want to take motion and assist others,” famous a GoFundMe press launch. “It is necessary to do not forget that we’re our greatest once we come collectively. As we glance towards 2021 and enter the following decade of giving, we are able to construct a extra caring world and encourage hope for a greater tomorrow.”





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