AfterShip launched in 2012 to assist on-line sellers monitor packages throughout totally different carriers, however since then it has constructed a set of information analytics instruments masking nearly each step of the procuring expertise, from electronic mail advertising and marketing to buyer retention. The Hong Kong-headquartered startup introduced as we speak it has raised a $66 million Sequence B led by Tiger World, with participation from Hillhouse Capital’s GL Ventures.
AfterShip’s last round of funding was a $1 million Series A in 2014. Co-founder Andrew Chan instructed TechCrunch that the corporate has been worthwhile since its launch and grew primarily by word-of-mouth referrals and partnerships, like a Shopify integration, that boosted its profile. However the firm lately added a gross sales crew and can use its newest capital on worldwide hiring for gross sales and buyer help. It additionally plans to launch new merchandise and develop additional in the US, the place about 70% of AfterShip’s prospects are positioned.
The corporate’s software program permits sellers to trace shipments made by greater than 740 carriers and handles greater than 6 billion shipments annually. AfterShip’s companions with about10,000 corporations, together with a number of the greatest names in e-commerce: Shopify (the place it’s utilized by 50,000 retailers), Magento, Squarespace, Amazon, eBay, Etsy, Groupon, Rakuten, Want and retail manufacturers like Dyson and Inditex.
AfterShip’s core product is its cargo monitoring platform, but it surely additionally makes apps for customers, together with self-service returns and package deal monitoring, and gross sales and advertising and marketing instruments for retailers that permit them get extra use out of information from shipments. Chan defined that package deal monitoring can be a person engagement instrument for sellers that lets them present extra product suggestions and promotions to customers. AfterShip’s instruments permits retailers to create their very own branded monitoring pages and notifications. Different options permit them to trace the efficiency of various carriers, create electronic mail advertising and marketing campaigns and improve buyer retention.
Its CRM capabilities assist AfterShip differentiate from different cargo monitoring aggregator suppliers.
“After we consider our imaginative and prescient, we take a look at what Salesforce is doing, however is there an e-commerce Salesforce that may cowl extra subjects for gross sales folks to make use of,” Chan mentioned.
In press assertion, Pangfei Wang, world accomplice at Tiger World, mentioned, “AfterShip leads the cost in making the delivery course of extra clear and dependable for customers and corporations alike. As development in e-commerce spirals ever upward, we’re excited to accomplice with AfterShip and its management crew as they proceed to advance know-how on this important and increasing trade.”